Social Media Marketing Intern - Instagram and LinkedIn
What this role pays, in context
This listing pays 20% below the median for Digital Marketing roles in India, which sits at ₹11K a month.
Median of 10 other live Digital Marketing listings in India on this board that state pay. Roles that do not disclose a salary are excluded rather than counted as zero.
The accounts
Two Instagram handles, one LinkedIn page and a small but noisy presence in student subreddits. That is what you help run for three months. Our audience is final-year students and recent graduates, which means everything has to be useful before it is promotional.
Day to day
You plan the weekly calendar, write captions and hooks, brief the designer on carousels, and schedule the lot. You run the fresher salary reality check series on Instagram, and you draft the founder's weekly LinkedIn post from a fifteen minute call, shipping it in his voice rather than yours. Community management sits with you as well: replying to comments and DMs from candidates, most of whom are anxious about placements and deserve a real answer.
Follower count is not the metric. Every Friday you log saves, shares and profile-to-site clicks, and once a month you present what you learned. Expect to be asked why a particular post worked and to have a better answer than luck.
The role is hybrid with three days a week in the Andheri office, partly because some of the best content gets shot there.
Responsibilities
- Plan and maintain the weekly content calendar across Instagram and LinkedIn
- Write captions, hooks and scripts for carousels, reels and text posts
- Brief the designer with references and copy for every visual
- Draft the founder's weekly LinkedIn post from a short recorded call
- Reply to comments and candidate DMs within one working day
- Log saves, shares and profile clicks every Friday and present monthly
- Run one collaboration with a student community or campus page each month
Requirements
- Final-year student or recent graduate, no agency experience required
- Fluent understanding of current Instagram and LinkedIn formats as a user
- Able to write convincingly in someone else's voice
- Willing to be on camera occasionally for office content
- Based in Mumbai and available three days a week on site
Skills
Benefits
- Real publishing access from week two rather than months of shadowing
- Monthly stipend plus travel reimbursement on shoot days
- A portfolio of live creative work with measurable results
- Completion certificate and a reference on request
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